Bobcat S740 vs New Holland L228: Which Is the Better Value?
The Bobcat S740 averages $45,733 CAD at auction, compared to $24,977 for the New Holland L228. That's a $20,756 difference. Power-wise, the S740 offers 74 HP versus the L228's 74 HP. The S740 has 2,400 lb rated operating capacity vs 2,400 lb for the L228. Based on 30 verified Canadian auction results tracked by TrackCheck, here's the full breakdown.
The Verdict
The New Holland L228 is the better value buy for most Canadian buyers, averaging $20,756 less than the S740. With similar specs, the price difference is hard to justify unless you have a strong brand preference.
Bobcat S740
SSL$45,733 CAD avg
$25,046
Low
$61,667
High
16
Sales
Avg 2,045 hours · 2016–2021 model years
Full price guide →New Holland L228
SSL$24,977 CAD avg
$13,813
Low
$43,027
High
14
Sales
Avg 2,064 hours · 2015–2019 model years
Full price guide →How do S740 and L228 specs compare?
| Spec | Bobcat S740 | New Holland L228 |
|---|---|---|
| Horsepower | 74 hp | 74 hp |
| Rated Operating Capacity | 2,400 lbs | 2,400 lbs |
| Operating Weight | 7,940 lbs | 7,560 lbs |
| Lift Type | vertical | vertical |
| Frame Size | mid | mid |
| High Flow | 1 gpm | 1 gpm |
What are the key differences between S740 and L228?
- Price: The L228 is $20,756 cheaper on average (45% savings).
Both Bobcat and New Holland retain value well. See our depreciation guide for brand rankings.
Looking for a S740 or L228? Check current listings with Deal Scores.
Which is the better value: S740 or L228?
Choose the Bobcat S740 if:
- You prefer Bobcat's dealer network and parts availability
Choose the New Holland L228 if:
- You want lower upfront cost ($20,756 savings)
- You prefer New Holland's dealer network and parts availability
How do S740 and L228 prices compare by year?
| Year | Bobcat S740 | New Holland L228 |
|---|---|---|
| 2021 | $55,187 (2) | — |
| 2020 | $46,079 (2) | — |
| 2019 | $40,040 (6) | $26,965 (2) |
| 2018 | $55,776 (2) | $19,998 (4) |
| 2017 | $37,923 (2) | — |
| 2016 | $50,778 (2) | $22,083 (6) |
| 2015 | — | $41,627 (2) |
Prices in CAD. Numbers in parentheses are sample size. Lower price highlighted.
How do S740 and L228 prices compare by hours?
| Hours | Bobcat S740 | New Holland L228 |
|---|---|---|
| 0-999 hrs | $61,193 (2) | — |
| 1,000-1,999 hrs | $51,955 (8) | $33,937 (6) |
| 2,000-2,999 hrs | $37,923 (2) | $19,998 (4) |
| 3,000-3,999 hrs | $33,204 (2) | $14,846 (2) |
| 4,000+ hrs | $25,722 (2) | — |
Hours matter more than age for resale value. See our hours vs age analysis.
Where can I buy a S740 or L228 in Canada?
Bobcat S740
2022 Bobcat S740
3,199 hrs · Maxwell
$44,900 CAD
2022 Bobcat S740
N/A hrs · Owen Sound
$44,900 CAD
None Bobcat S740
1,774 hrs · Dungannon
$48,000 CAD
2018 Bobcat S740
3,254 hrs · Stoney Creek
$41,000 CAD
New Holland L228
No active listings right now.
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