Bobcat S740 vs New Holland C232: Which Is the Better Value?
The Bobcat S740 averages $45,733 CAD at auction, compared to $39,742 for the New Holland C232. That's a $5,991 difference. Power-wise, the S740 offers 74 HP versus the C232's 84 HP. The S740 has 2,400 lb rated operating capacity vs 2,700 lb for the C232. Based on 30 verified Canadian auction results tracked by TrackCheck, here's the full breakdown.
The Verdict
The New Holland C232 is the better value buy for most Canadian buyers, averaging $5,991 less than the S740. With similar specs, the price difference is hard to justify unless you have a strong brand preference.
Bobcat S740
SSL$45,733 CAD avg
$25,046
Low
$61,667
High
16
Sales
Avg 2,045 hours · 2016–2021 model years
Full price guide →New Holland C232
CTL$39,742 CAD avg
$17,457
Low
$60,253
High
14
Sales
Avg 1,841 hours · 2011–2017 model years
Full price guide →How do S740 and C232 specs compare?
| Spec | Bobcat S740 | New Holland C232 |
|---|---|---|
| Horsepower | 74 hp | 84 hp |
| Rated Operating Capacity | 2,400 lbs | 2,700 lbs |
| Operating Weight | 7,940 lbs | 10,085 lbs |
| Lift Type | vertical | vertical |
| Frame Size | mid | mid |
| High Flow | 1 gpm | 1 gpm |
What are the key differences between S740 and C232?
- Price: The C232 is $5,991 cheaper on average (13% savings).
- Power: The C232 has 10 more horsepower (84 HP vs 74 HP).
- Lifting Capacity: The C232 lifts 300 lbs more (2,700 lb ROC).
- Track Type: S740 is a wheeled skid steer (SSL) while C232 is a compact track loader (CTL). CTLs have better traction on soft ground; wheeled units are faster and cheaper to maintain.
Both Bobcat and New Holland retain value well. See our depreciation guide for brand rankings.
Looking for a S740 or C232? Check current listings with Deal Scores.
Which is the better value: S740 or C232?
Choose the Bobcat S740 if:
- You work on pavement, concrete, or hard surfaces
- You prefer Bobcat's dealer network and parts availability
Choose the New Holland C232 if:
- You want lower upfront cost ($5,991 savings)
- You need more power (84 HP)
- You need higher lifting capacity (2,700 lbs)
- You work on soft ground, mud, or uneven terrain
- You prefer New Holland's dealer network and parts availability
How do S740 and C232 prices compare by year?
| Year | Bobcat S740 | New Holland C232 |
|---|---|---|
| 2021 | $55,187 (2) | — |
| 2020 | $46,079 (2) | — |
| 2019 | $40,040 (6) | — |
| 2018 | $55,776 (2) | — |
| 2017 | $37,923 (2) | $52,192 (4) |
| 2016 | $50,778 (2) | — |
| 2014 | — | $32,575 (2) |
| 2013 | — | $45,914 (4) |
| 2012 | — | $18,756 (2) |
| 2011 | — | $30,651 (2) |
Prices in CAD. Numbers in parentheses are sample size. Lower price highlighted.
How do S740 and C232 prices compare by hours?
| Hours | Bobcat S740 | New Holland C232 |
|---|---|---|
| 0-999 hrs | $61,193 (2) | — |
| 1,000-1,999 hrs | $51,955 (8) | $45,372 (10) |
| 2,000-2,999 hrs | $37,923 (2) | — |
| 3,000-3,999 hrs | $33,204 (2) | $32,575 (2) |
| 4,000+ hrs | $25,722 (2) | — |
Hours matter more than age for resale value. See our hours vs age analysis.
Where can I buy a S740 or C232 in Canada?
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