Bobcat S740 vs Kubota SSV65: Which Is the Better Value?
The Bobcat S740 averages $45,733 CAD at auction, compared to $35,456 for the Kubota SSV65. That's a $10,276 difference. Power-wise, the S740 offers 74 HP versus the SSV65's 64 HP. The S740 has 2,400 lb rated operating capacity vs 1,950 lb for the SSV65. Based on 83 verified Canadian auction results tracked by TrackCheck, here's the full breakdown.
The Verdict
The Kubota SSV65 is the better value buy for most Canadian buyers, averaging $10,276 less than the S740. The S740 is worth the premium if you specifically need the extra 10 HP or the higher 2,400 lb lifting capacity .
Bobcat S740
SSL$45,733 CAD avg
$25,046
Low
$61,667
High
16
Sales
Avg 2,045 hours · 2016–2021 model years
Full price guide →Kubota SSV65
SSL$35,456 CAD avg
$11,178
Low
$64,868
High
67
Sales
Avg 992 hours · 2015–2023 model years
Full price guide →How do S740 and SSV65 specs compare?
| Spec | Bobcat S740 | Kubota SSV65 |
|---|---|---|
| Horsepower | 74 hp | 64 hp |
| Rated Operating Capacity | 2,400 lbs | 1,950 lbs |
| Operating Weight | 7,940 lbs | 7,165 lbs |
| Lift Type | vertical | vertical |
| Frame Size | mid | mid |
| High Flow | 1 gpm | 1 gpm |
What are the key differences between S740 and SSV65?
- Price: The SSV65 is $10,276 cheaper on average (22% savings).
- Power: The S740 has 10 more horsepower (74 HP vs 64 HP).
- Lifting Capacity: The S740 lifts 450 lbs more (2,400 lb ROC).
- Usage: Used S740s average 2,045 hours while SSV65s average 992 hours.
Both Bobcat and Kubota retain value well. See our depreciation guide for brand rankings.
Looking for a S740 or SSV65? Check current listings with Deal Scores.
Which is the better value: S740 or SSV65?
Choose the Bobcat S740 if:
- You need more power (74 HP)
- You need higher lifting capacity (2,400 lbs)
- You prefer Bobcat's dealer network and parts availability
Choose the Kubota SSV65 if:
- You want lower upfront cost ($10,276 savings)
- You prefer Kubota's dealer network and parts availability
How do S740 and SSV65 prices compare by year?
| Year | Bobcat S740 | Kubota SSV65 |
|---|---|---|
| 2023 | — | $33,672 (1) |
| 2022 | — | $61,276 (2) |
| 2021 | $55,187 (2) | $40,744 (13) |
| 2020 | $46,079 (2) | $22,666 (3) |
| 2019 | $40,040 (6) | $41,289 (8) |
| 2018 | $55,776 (2) | — |
| 2017 | $37,923 (2) | $30,924 (14) |
| 2016 | $50,778 (2) | $33,150 (22) |
| 2015 | — | $34,529 (2) |
Prices in CAD. Numbers in parentheses are sample size. Lower price highlighted.
How do S740 and SSV65 prices compare by hours?
| Hours | Bobcat S740 | Kubota SSV65 |
|---|---|---|
| 0-999 hrs | $61,193 (2) | $39,075 (46) |
| 1,000-1,999 hrs | $51,955 (8) | $29,513 (18) |
| 2,000-2,999 hrs | $37,923 (2) | — |
| 3,000-3,999 hrs | $33,204 (2) | $17,851 (2) |
| 4,000+ hrs | $25,722 (2) | $11,178 (1) |
Hours matter more than age for resale value. See our hours vs age analysis.
Where can I buy a S740 or SSV65 in Canada?
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